1. DigiMarketing: The Essential Guide to New Media and Digital Marketing by Kent Wertime and Ian Fenwick 2. Purple Cow: Transform Your Business by Being Remarkable. By Seth Godin 3. Groundswell: Winning in a World Transformed by Social Technologies. By Charlene Li: 4. Creative Company: How St. Luke’s Became “the Ad Agency to End All [...]
Archive for the ‘Social Media’ Category
10 Book Recommendations… and more!
Posted: February 22, 2009 in Social Media, UncategorizedTags: Andy Law, Books, Brian Solis, Chip Heath, Chris Brogan, Dan Heath, Dan Roam, Digital Media, Garr Reynolds, Geoff Livingston, Larry Weber, Paul Gillen, Seth Godin, Social Media
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Over 40 Reasons Twitter’s Not a Fad
Posted: January 28, 2009 in Social Media, UncategorizedTags: Lifestream, micro blogging, Social Media, twitter
As we all continue with the concept of sharing ourselves with the world I thought I’d share a few things that might make things just a bit easier for you. Remember, don’t limit yourself to connecting with your friends. Think about reaching the (until now for most) the unreachable like Shaq, Barack, Hillary, MC Hammer, [...]
Social Now + Then…
Posted: November 18, 2008 in Social MediaTags: iPhone, new media, Online Media, Social Media
Twitter…In The Moment Advocacy
Posted: November 12, 2008 in Social MediaTags: new media, Social Media, twitter
ALERT! If you’ve been to the 22squared blog you may have already read this posting. If not enjoy and as always look forward to any comments or questions you may have. If you just heard a big thud it was most likely the sound of our very own Brandon Murphy hitting the floor. Why? Well [...]
Widgets – More Info.
Posted: April 14, 2008 in Social MediaTags: Downloadable Applications, Interactive Media, Widgets
I touched on the topic of “Widgets“ during one of my morning sessions, even though the concept of downloadable applications is nothing new the ease in which you can build and socialize them seem to be the real magic advertisers are in love with today. I found this article on iMediaconnection.com this morning and thought [...]
Let’s face it, the web as a social tool or conduit has become quite addictive for most of us. The ease of interaction with your friends, family and co-workers has gone worlds past simple emails and IMing. Conversations use to start by picking up the phone, now they start by tagging your friend in a [...]
I recently came across a great article on how to approach user generated content (UGC) for an advertising campaign. The article was by Amy Florence Fishback and I found what she had to say a combination of best practices, common sense and well guided insights covering the pro’s, con’s and potential success and pitfalls. You [...]
In todays Adweek article (web 2.0 makes inroads into mainstream) The study reveled some notable findings that I thought I’d share. The study was done by Avenue A/Razorfish and shows that some 2.0 technologies are being adopted (and used) more so than others. So, what hasn’t taken off as of yet… 17% HAVE Shared bookmarks [...]
I’m moderating an AMA panel this month (Sept.20th) that will discuss the topic “Web 2.0″. So what is it? First and foremost its a buzz word, one most people have at least heard of yet the definition seems tough to nail down for most people. Think of it this way… Web 2.0 is a concept [...]
